What is Signals?

Turn your customer data into actionable business insights

Published

Signals helps you understand what's happening in your business by turning your customer data into clear, actionable insights.

Instead of spending hours analysing reports or spreadsheets, Signals brings together information from across myne and highlights the trends, opportunities, and risks that matter most. Whether you're tracking customer growth, measuring retention, monitoring promotions, or spotting changes in sales, Signals helps you understand what changed—and what to do next.

Why use Signals?

Every interaction your customers have with your business creates valuable data. Purchases, visits, loyalty activity, promotions, and marketing campaigns all tell part of the story.

Signals brings this information together into a collection of dashboards that help you:

  • Monitor your business performance.

  • Understand customer behaviour.

  • Track growth and retention.

  • Measure the success of promotions and campaigns.

  • Identify opportunities before they become problems.

Rather than simply presenting numbers, Signals helps you understand what they mean and where to focus your attention.

Built-in dashboards

Signals includes a range of built-in dashboards, each designed to answer a different question about your business.

For example, you can:

  • View your most important business metrics at a glance.

  • Discover product and customer trends.

  • Track customer growth and retention.

  • Monitor promotional performance.

  • Understand how customers move through their lifecycle.

Each dashboard offers a different perspective, helping you explore your data from multiple angles.

Powered by myneAI

Signals works hand in hand with myneAI.

As you explore your dashboards, you can ask myneAI questions about the data, investigate unexpected trends, or dive deeper into specific customers, products, or time periods.

If you need something more specific than the built-in dashboards, myneAI can even create custom dashboards and reports for you using natural language.

This means you can move seamlessly from discovering an insight to understanding it—and then taking action.

From insight to action

Signals is designed to help you do more than analyse your business.

When you discover an opportunity, you can immediately turn it into action by creating a Customer Group, launching a Promotion, building an Automation, creating a Task, or continuing the conversation with myneAI.

Insights become actions without needing to leave Signals.

What's next?

Now that you understand what Signals is, continue to Understanding the Signals dashboards to learn what each dashboard measures and how to use it to better understand your business.